Hey you! From the very beginning, my mission has been simple:
To remind every woman that she is powerful, capable, and so worthy of living the life that she dreams about. Because here’s the truth: You’re not “too much.” You’re not “behind.” You don’t need permission. You just need belief — belief in yourself, and maybe sometimes, a gentle nudge from someone who sees your light.
That’s what This Girl Can is here for. We’re about creating a community of women who CAN. We’re creating space. Holding each other accountable. Celebrating the wins, healing from the losses, and showing up—every day. Whether you're chasing your goals, rebuilding your confidence, juggling life, or just trying to make it through the day—you’re doing amazing. And I hope this space reminds you of that.
I still can’t believe we made this happen.
Yes, WE—because the idea of This Girl Can has always been about more than just me. It’s about us. Your support, your messages, your belief in me… that’s what brought this dream to life.
This Girl Can was created to be more than just a brand — it’s a movement. A reminder. A voice in your corner when life feels heavy, and a spark of fire when you need that push to chase your wildest dreams. So here’s to all the girls doing the thing — nervous, excited, tired, hopeful, scared, and still showing up anyway.
This Girl Can is for you.
As you go through life, dreaming and setting your own goals, This Girl Can will serve as a constant reminder in your day to day life of your limitless potential.You’ve got this. And I’ve got you.
Love always, Erin-Louise x